Nike is introducing the Giannis Freak 7, a new silhouette built to power the performance of Giannis Antetokounmpo and the game’s hardest-working hoopers.

PUMA and AC Milan have unveiled their new Away kit for the 2025/26 season featuring a devilish design paying tribute to the rich history and culture of the Rossoneri.

BOSTANTEN, the modern accessories brand known for blending athletic influence with functional elegance, announces the release of its limited Baseball Crossbody Bag collection — an elevated tribute to America's favorite pastime, crafted for today's dynamic city life.

From the ancient sands of the Ennedi desert to the heart of Montreal's electronic scene, Afrotronix is back—and he's rewriting the future. The award-winning artist, producer, and visionary Caleb Rimtobaye, originally from Chad and now based in Canada, has just released "Oda Ye," the pulsating first single from his upcoming album Future Tribe, arriving September 2025.

The undisputed King of Bollywood, Shah Rukh Khan, is set to make a spectacular visit to Sri Lanka, gracing the highly anticipated grand opening of City of Dreams Sri Lanka on August 2, 2025, as special guest.

PUMA and Skepta return with their coldest drop yet, led by an all-white take on the Skope Forever. Skepta’s signature silhouette is reworked with translucent icy soles, joined by apparel and accessories that fuse PUMA’s performance roots with a luxury techwear edge.

Punk has never played by the rules, and neither has Swatch. Since 1983 we’ve defied conventions, challenged the status quo, and embraced the unexpected. This collection is all about channeling this rebellious spirit and merging it with unconventional design.

Distilling the Mostro’s bold silhouette into a thoughtfully executed pack, JJJJound once again applies his signature aesthetic to PUMA’s design catalog, following up on a China-exclusive Suede release from 2022.

Reply, an international group specialized in the creation of new business models enabled by Artificial Intelligence, is proud to announce the finalists of the first edition of the AI Music Contest, the international competition connecting artificial intelligence with live performance. The contest, organized in collaboration with Kappa FuturFestival, invited creatives from around the world to explore new ways of blending music, visuals and AI technologies in live performance.

Aston Martin recorded two class victories in the 77th running of the CrowdStrike 24 Hours of Spa on Sunday, in front of 128,000 spectators, as Vantage achieved an unprecedented level of success in the famous Belgian endurance classic.