Built by a storied legacy. Built for the next generation of greatness. Jordan Brand has unveiled the Air Jordan 40: a game shoe that’s uniquely designed for the modern game and to power the performance of today’s top playmakers.
Adapted from an archival running spike, the H-Street traces its lineage back to PUMA’s late-'90s Harambee silhouette, an innovative racer built for speed, and named after the Swahili word meaning “pull together” as an evocation of team spirit.
The next era of maximum cushioning has arrived. Nike is unveiling its Vomero Premium and Vomero Plus road running footwear, innovative silhouettes designed to make running easier on the body by offering an unbelievably cushioned and comfortable ride, helping athletes unlock new levels of performance, impact protection and recovery.
After years of Travis Scott fueling the Oakley brand through his stage wardrobe and eyewear choices on the record-breaking Circus Maximus tour, the two cultural powerhouses have come together to officially partner & reimagine eyewear, apparel, and more.
The Jakarta E-Prix did not yield the results Maserati MSG Racing were hoping for as the race ended with a double DNF for both Jake Hughes and Stoffel Vandoorne.
Following the Mostro House takeover at Paris Fashion Week in January, PUMA returns to the French capital, this time unveiling a visionary collaboration with designer and new PUMA partner Salehe Bembury. The unique experience invites guests into a world of biomorphic beauty and engineered imagination, highlighted by the new Velum, Bembury’s first lifestyle silhouette with PUMA, featuring NITROFOAM™.
Innovative Eyewear, Inc., the manufacturer of smart eyewear under the Lucyd®, Lucyd Armor®, Reebok®, Eddie Bauer® and Nautica® brands, is pleased to announce it is partnering with Smartech Retail Group, the operator of impressive tech departments in some of the world's most famous department stores.
Garmin, the world's largest and most innovative marine electronics manufacturer, has announced the premium Fusion Apollo™ RA800 marine stereo that brings reimagined design and powerful audio performance to boaters everywhere.
EBIN New York, a leading beauty and haircare brand known for its performance-driven styling products, proudly announces its newest campaign: The Face of EBIN, featuring model, influencer, and creative force Allure Burns as the inaugural face of the brand.



















